What happens to those free Windows 10 upgrades after July 29, 2016?

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We're nearing the end of Microsoft's unprecedented free upgrade offer for Windows 10.

The offer officially expires July 29, 2016, on the one-year anniversary of the operating system's initial release. But what happens then? [Updated]

Read the ZD Net article

[This article has been significantly revised and updated since its original publication. in January 2016]